Privacy Policy
1. General provisions.
Mind Mark is committed to protecting your privacy, as well as your privacy data. Through this Privacy Policy, we describe the privacy and security practices we apply to the collection, use and other stages of the processing of personal data on our platform.
By using Mind Markyou, as a User, entrust us with your information. Through this privacy policy (the “Policy”), we inform our users how we process their personal information.
For the purposes of this Policy, users will be referred to as “Users” or “User”. Mind Markwill be referred to as “Mind Mark” and the Mobile Application as the “App”.
Please take enough time to read this Policy carefully. If you have any questions about this Policy or about how we handle your personal data, please write to us at hola@mindmark.app
2. Database controller.
We inform Users that the party responsible for the database is Mind Mark, a company domiciled in Montevideo, Eastern Republic of Uruguay.
3. Informed consent.
By accessing, registering and using the Mind Mark Website and App, you authorize Mind Markand give your consent to the collection, processing, use and handling of your personal data by us, in accordance with the regulations in force in Uruguay and in particular with Law No. 18,331 on Personal Data and Habeas Data, as well as any rule amending or replacing it (the “Regulations”).
If you do not agree with the terms of this Policy, please do not use the Site and/or our application. Each time you use the website or application, you should check the date of this Policy and review the changes made since your last visit. This document forms part of the Terms of Service (TOS), all of which belong to Mind Mark.
4. Updates to the Privacy Policy.
Mind Mark reserves the right to make any changes it deems appropriate to this Privacy Policy. If material changes are made to this Policy, we will inform you by electronic communication and will request your prior consent where required under the Regulations. Please check this statement frequently to stay permanently and currently informed about how Mind Mark protects the privacy of your information.
5. Information we collect.
Each time a User registers in the Mind Mark App, the following data is collected: first name, last name, gender and email address.
The Mind Mark Application will indicate in each case whether the requested information is mandatory or necessary in order to access or make use of a service. If the User refuses to provide such information, they will not be able to access the requested service.
6. Purpose of the information collected.
Data relating to the User is collected to enable Mind Mark to provide its Services, as well as for the following purposes: interaction with social networks and external platforms, registration and authentication, statistics, social features, contact management and message sending, hosting and backend infrastructure, infrastructure monitoring and contacting the User.
Personal data is collected for the following purposes and using the following services:
- Connecting with the User: mailing list or newsletter:
By subscribing to the mailing list or the newsletter, the User’s email address will automatically be added to a contact list to which emails with commercial or promotional information about the Mind Mark App may be sent. Your email address may also be added to this list as a result of registering in the Mind Mark App.
- Statistics: the services contained in this section allow Mind Mark to monitor and analyze web traffic and may be used to track User behavior.
Google Analytics (Google Inc.)
Google Analytics is a web analytics service provided by Google Inc. (“Google”). Google uses the data collected to track and examine the use of this Mind Mark App, to prepare reports on its activities and share them with other Google services.
Google may use the data collected to contextualize and personalize the ads of its own advertising network.
Personal data collected: Cookies and usage data.
Place of processing: USA – Privacy Policy – Opt Out. Participant in the “Privacy Shield” agreement.
Google Analytics for Firebase (Google Inc.)
Google Analytics for Firebase, or Firebase Analytics, is a statistics service provided by Google Inc. To learn more about how Google uses data, you can consult Google’s Partner Policy. Firebase Analytics may share data with other tools provided by Firebase, such as Crash Reporting, Authentication, Remote Config or Notifications. Users may review this privacy policy for a detailed explanation of the other tools used by Mind Mark. This Mind Mark App uses identifiers for mobile devices (including the Android Advertising ID or the Advertising Identifier for iOS, respectively) and technologies similar to cookies in order to run the Firebase Analytics service. Users may opt out of certain Firebase targeting features by making the corresponding changes in their device settings, such as the device advertising settings for mobile phones, or by following the instructions that appear in other Firebase-related sections of this Privacy Policy, if any.
Personal data collected: Cookies, usage data and unique device identifiers for advertising (Google Advertising ID or IDFA, for example).
Place of processing: USA – Privacy Policy. Participant in the “Privacy Shield” agreement.
- Contact management and message sending: this type of service allows a database of email addresses or other contact information to be managed in order to communicate with the User.
These services may also collect data on the date and time the User viewed the message, as well as on the User’s interactions with that message, such as clicking on links embedded in it.
Firebase Cloud Messaging (Google Inc.)
Firebase Cloud Messaging is a messaging service provided by Google Inc. Firebase Cloud Messaging allows Mind Mark to send messages and notifications to Users across various platforms, such as Android, iOS and the Internet. Messages can be sent to individual devices, to groups of devices or to specific segments based on topics or Users.
Personal data collected: various types of data, as specified in the service’s Privacy Policy.
Place of processing: USA – Privacy Policy. Participant in the “Privacy Shield” agreement.
Firebase Notifications (Google Inc.)
Firebase Notifications is a messaging service provided by Google Inc. Firebase Notifications can be integrated with Firebase Analytics to target selected audiences based on statistics and to monitor open and conversion events.
Personal data collected: various types of data, as specified in the service’s Privacy Policy.
Place of processing: USA – Privacy Policy. Participant in the “Privacy Shield” agreement.
- Hosting and backend infrastructure
The purpose of this type of service is to host data and files so that this Mind Mark App can operate and be distributed, as well as to provide a ready-to-run infrastructure that enables various features or parts of this App to be launched.
Some of these services work through geographically distributed servers, which makes it difficult to determine the exact location where personal data is stored.
Firebase Cloud Firestore (Google Inc.)
Firebase Cloud Firestore is a hosting and backend service provided by Google Inc.
Personal data collected: Usage data and various types of data, as specified in the service’s Privacy Policy.
Place of processing: USA – Privacy Policy. Participant in the “Privacy Shield” agreement.
Firebase Cloud Storage (Google Inc.)
Firebase Cloud Storage is a hosting service provided by Google Inc.
Personal data collected: Usage data and various types of data, as specified in the service’s Privacy Policy.
Place of processing: USA – Privacy Policy. Participant in the “Privacy Shield” agreement.
Google Cloud Storage (Google Inc.)
Google Cloud Storage is a hosting service provided by Google Inc.
Personal data collected: various types of data, as specified in the service’s Privacy Policy.
Place of processing: United Kingdom – Privacy Policy. Participant in the “Privacy Shield” agreement.
- Interaction with social networks and external platforms: this type of service makes it possible to interact with social networks or other external platforms directly from the pages of this Mind MarkApp. The interactions and the information obtained by this App will always be subject to the User’s privacy settings on each social network. If a service enabling interaction with social networks is installed, it is possible that, even if Users do not use the service, it collects web traffic data relating to the pages on which it is installed.
- Infrastructure monitoring: this type of service allows this App to monitor the use and behavior of its components in order to improve their performance and functionality, maintain them or troubleshoot problems. The personal data processed depends on the characteristics and implementation of these services, which by their very nature filter the activity of this App.
Firebase Crash Reporting (Google Inc.)
Firebase Crash Reporting is an application monitoring service provided by Google, Inc.
Personal data collected: various types of data, as specified in the service’s Privacy Policy.
Place of processing: USA – Privacy Policy. Participant in the “Privacy Shield” agreement.
- Registration and authentication: by registering or authenticating, the User allows this Mind Mark App to identify them and give them access to dedicated services.
Depending on what is indicated below, registration and authentication services may be provided with the assistance of third parties. In such a case, this Mind Mark App may access some data stored by the third-party service used for registration or authentication. - Push notifications: this Mind Mark App may send push notifications to the User.
- Analysis and predictions based on User Data (“profiling”): Mind Mark may use the personal data and usage data collected through this App to create or update User profiles. This type of data processing allows Mind Markto evaluate Users’ choices, preferences and behaviors for the purposes outlined in the relevant section of this document.
User profiles may also be created through the use of automated tools such as algorithms, which may also be provided by third parties. For more information about the profiling activities carried out, Users may consult the relevant sections of this document.
Users will always have the right to object to this type of profiling activity. For more information about Users’ rights and how to exercise them, the User may consult the section of this document setting out User rights.
7. Use of Cookies.
Cookies are small data files that are stored on your computer, mobile phone or other device. We and our agents use cookies on our website to improve the performance of our services. By continuing to use our service through your computer or mobile device, you accept the use of cookies.
The User may, at any time, delete stored cookies, configure the browser to request approval before storing cookies, or prevent cookies from being stored altogether. Therefore, the installation, permanence and existence of cookies on the User’s computer or device depends solely on their will.
8. Right to access your data.
The User has the right to request that we provide all the information about them held in our database. To do so, they must send an email to hola@mindmark.app. The information will be provided within five business days of the request.
9. Right to rectify and update your data.
The User has the right to verify the accuracy of their data and to request that it be updated or corrected.
10. Right to erase your data and delete the account.
Users have the right to delete their personal data, as well as to object to its processing. To delete their personal data, they must submit the request by sending an email to hola@mindmark.app. Once deletion of their personal data has been requested, Mind Mark will proceed with that request or explain the reasons why it considers it does not apply within the period set out in the Regulations and, if no provision exists in that regard, within 5 business days.
After receiving the request, Mind Mark deletes the data it is not required to retain under legal, regulatory, tax, litigation or other requirements. Until the data is deleted, Mind Mark may use it exclusively for security reasons, fraud prevention and reporting, and research and development.
In certain circumstances Mind Markmay not be able to delete a User’s account, for example if there are outstanding credits, claims or disputes. Once the issue preventing deletion is resolved, Mind Mark will delete the account as described above.
Mind Mark may also retain certain information if it is necessary for security purposes and to prevent fraud. For example, if Mind Markcancels or suspends a User’s account because it detected conduct prohibited under the Terms and Conditions, Mind Mark may retain certain information to prevent that person from opening a new account with Mind Mark in the future.
11. Jurisdiction and applicable law.
This Policy is governed in all its clauses and without exception by the laws of the Eastern Republic of Uruguay. Any dispute arising from this document relating to its existence, validity, interpretation, scope or performance will be submitted to the ordinary Courts of the city of Montevideo, Uruguay.